Masi: Improving with Age

masiImproving with Age – the Masi Way

Much is written about wine improving with age, but what about wineries improving? I was asked recently if Masi Campofiorin was ‘still good’, to which I replied ‘Better than ever!‘ I highly recommend the 06 vintage and it’s in my new book.

Not only has Masi maintained quality over the 25 years I’ve been drinking their wines, they also have stuck with Italy’s traditional, vigorous, gutsy style – when many of their neighbouring Amarone and Ripasso producers have soften, smooth out and sweetened their wines for greater international appeal.

Masi Valpolicella Ripasso ‘Campofiorin’, Veneto, Italy 155051 $17.45
“Deep earthy flavours combined with an assured, confident feeling, The sense of something that’s been around forever. Invites you to linger and spend the night. Best with primo meats, simply grilled. If possible, decant an hour before.” (from Billy’s Best Bottles Wines for 2010)

Masi 06 Amarone Valpolicella ‘Costasera’, Veneto, Italy 317057 $37.25
“More winter warmth than a fireplace. Flavours seem to be a mile deep. Wine to nourish the body and soul. Will be even more exciting in 2-3 years.” (from Billy’s Best Bottles Wines for 2010)

Kato Wake is an entrepreneur – a creative thinker and a visual maker with over twenty years experience in the design business. She possesses strong communication skills and has managed teams and groups of many sizes. Creative, resourceful and curious by nature – Kato is an ideas person and a problem solver. She sees the big picture, the practical steps needed to achieve it and the means to do so. Experienced with both print and web, she is motivated by serving the client and communicating ‘their story’ – however it needs to be told. She has been involved in the restaurant and hospitality industry for almost as long as Billy – but hasn't drunk quite so much. Over the years, Kato has instructed hundreds of hospitality workers in 'the art of service' and has implemented training programs for several restaurants. Presently, Kato manages both the print and web for Billy’s Best Bottles (www.billysbestbottles.com) and has designed 10 editions of Billy’s Best Bottles annual wine book – which has been a Canadian best seller each year. She also designed Kathy Guidi’s book on Canadian Cheese (published by McArthur and Company) and is currently designing a breakfast cookbook for County resident Elizabeth Pulker. As Billy's 'right hand woman', she helps him conduct seminars is is the 'operations manager' behind the Wine with Life Tours. :)

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